Black Love Is
Art Direction / Concept / Campaign / Production
To celebrate Black Love in all its forms, we partnered with Julien Christian Lutz (Director X) to create this art film.
The project consisted of creating a film that serves as both a platform and a medium for real people to express themselves in raw, authentic purity about what Black Love means to them.
This short features personal, intimate reflections from members of the Black community and explores how being Black influences their experiences with love and connection—for one another and themselves as well as their culture, community, family, sexuality and Blackness.
Shots – Tinder swipes right to show what #BlackLoveIs ↗
LBB Online – Director X Explores What ‘Black Love Is’ with Tinder ↗
AdAge – Tinder Creates a Multifaceted Portrait of Black Love ↗
The project consisted of creating a film that serves as both a platform and a medium for real people to express themselves in raw, authentic purity about what Black Love means to them.
This short features personal, intimate reflections from members of the Black community and explores how being Black influences their experiences with love and connection—for one another and themselves as well as their culture, community, family, sexuality and Blackness.
PRESS
Shots – Tinder swipes right to show what #BlackLoveIs ↗
LBB Online – Director X Explores What ‘Black Love Is’ with Tinder ↗
AdAge – Tinder Creates a Multifaceted Portrait of Black Love ↗

CREDITS/
Julien Christian Lutz, Dir.
m ss ng p eces, Prod.
Shawna Lagnado, CD
Steven Pham, AD
Kristin Collins Jackson, ACD