Hydrogen + Oxygen

Production / Concept / Strategy


As Shopify’s Hydrogen + Oxygen blossomed from developer preview to general access, we built a full-fledged creative campaign to reflect this evolution. 

In collaboration with Human NYC, we built Hydrogen Hub, a resource center for all things about Shopify’s stack for the future of commerce. 

Our internal team also partnered with Kamp Grizzly to produce case study videos about two Shopify merchants who were early adopters of Hydrogen + Oxygen. The case studies tell unique stories of how merchants and developers are empowered to push the creative limitations by using H+O.  


CREDITS/
Lucy List, Design
Cynthia Nguyen, Design
Ricardo Quieroz, Design
Sarah Fischer, Content
Jesse Phillips, PMM
Human NYC, Dev

Shanik Tanna, CD
Matt Henry, CD
Nabeel Pervaiz, Prod
Dave Meisner, GFX
Kamp Grizzly, Prod